SocialMinds - A Social Media Marketing Podcast
Business:Marketing
Ep. 163 - Answered: Is ROI the best way to measure success?
ROI is most likely your main campaign metric, but ROI goes down the more you grow. That’s why you have to consider smarter ways to measure your performance and learn how to avoid relying on ROI, which we answer in this episode.
Got a question or suggestion for the Social Minds podcast? Get in touch at social.minds@socialchain.com
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