76 (Sell): Selling to executives, selling with them, and everything in between (Kris Rudeegraap, CEO @ Sendoso)

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Four Actionable Takeaways: 

* Bring your executives early to accelerate the deal instead of at the end when it’s too late.

* Sell the vision of your deal (as the executive) before justifying the product with logic.

* Avoid asking for meetings too far above the line. Instead as for a referral to the appropriate person.

* Utilize the “Sent from my iPhone” subject to give a genuine feel to emails.

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Kris’ Path to President’s Club:

* CEO and Co-Founder @ Sendoso

* Writer for Forbes Technology Council

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