007: The 6 People That Can Change The Way We Write Our Own Business Copy
What's Working 2021-22 Guide: www.michelecaruana.com/whatsworking
Did you know that there are around 6 (but quite possibly many more if you've been operating a while!) people you ALREADY have in your network that can change the way you write your own business copy?
(And by the way, copy is basically any words that we use to sell or share our products and services. This includes what you see on websites, but it also includes emails we write, social media captions, ads– all that stuff.)
Copy has more of an impact on the number of bookings and customers you convert than nearly ANYTHING else-- more than design, more than fancy pictures, more than fun social media videos.
And as business owners we are SO close to our own business, so when we write our own copy, we often forget about some of the most basic points and elements that are SO significant and so necessary for our prospective customers to read.
So let's CHANGE that and increase our conversions from our copy TODAY!
This play of the day might take a while to complete-- but don't worry, you have the entire weekend for implementing this one! So don't overthink it, just DO it!
What's Working 2021-22 Guide: www.michelecaruana.com/whatsworking
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