Every time Google rolls out a new core update, as they did earlier this month, it unleashes a storm of panic and frustration as people try to figure who are the winners and who are the losers. This week’s special guest is , Chief Marketing Officer at , and he’ll help put all this in a better, more productive perspective. Mordy’s expertise in this field comes from his experience writing original SEO insights and analysis. He also is a Search Engine Land author, industry speaker, and host of The In Search SEO Podcast. We reference him as a search marketing educator! Key topics discussed during the show: May 4th Core Google Algorithm Update Uniform Changes Across Niches Search Behavior Changes Update During COVID19 Updates Responding To Search Change
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