The YouTube Power Hour Podcast
Business:Marketing
Turning Your Passion Into a Profitable Online Brand with Amber Spiegel of SweetAmbsCookies
What are you passionate about? Wouldn't it be amazing to be able to earn a living out of what you love to do? Has the idea ever crossed your mind? What is the secret to turning your passion into a profitable online brand?
"Even the stuff that didn't turn out great, it's always a learning experience."
Amber of SweetAmbsCookies started sharing her passion for cookie decorating on YouTube after realizing people were actually more interested in learning how she made her cookies than buying them. Her eye-catching cookie decorating videos became so popular she decided to stop selling cookies on ETSY and instead focus on teaching others how to decorate their own cookies through YouTube videos and in-person classes.
"I really think passion will show through and people will enjoy watching what you're doing."
Amber didn't originally set out to become a cookie decorating instructor, but she has always enjoyed baking and she's also an artist. By combining her two passions, she was able to create a profitable online brand that has allowed her the flexibility of working for herself as well as be able to help support her family by doing what she loves. Amber is a mother and she is able to work full-time producing cookie decorating tutorials.
"It's nice not to have to rely on one single thing especially as it gets more difficult to reach people."
Amber has over 1.1 million followers on Instagram, almost 700k YouTube subscribers, and 75 million video views.! Let's be inspired by her success and create a profitable online brand of our own!
"There's nothing to lose by starting a channel and trying it out."
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