The PPC Den: Amazon PPC Advertising Mastery
Business:Marketing
Brand Metrics: How Do You Make the Most of It on Amazon Advertising
Amazon’s new-to-brand metrics determine whether an ad-attributed sale was made by an existing customer or a new one, and knowing how to navigate this will make a difference in how you optimize your PPC plan to either reach new customers or build greater loyalty with existing clients.
This week, Daniel Tejada of Straight Up Growth, joins Michael to tease out everything within Brand Metrics as well as actionable steps for what to do within each section. Some of the sections are straightforward, but some are more unique. You’ll want to optimize accordingly.
See what we mean in The PPC Den!
Highlights
If you like what you hear, please give The PPC Den a 5-star review and share with your friends!
Resources & Links
-
Host and Executive Producer: Michael Erickson Facchin
Guest Co-Host: Daniel Tejada
Senior Producer: Nancy Lili Gonzalez
Video and Audio Editor: Pedro Moreno
Graphic Designer: Emma Walker
Create your
podcast in
minutes
It is Free