Why you need to start paying attention to the dairy industry

John Droppert is what you might call a dairy junkie. Having grown up on his parent's dairy farm in Victoria, working weekends and school holidays, he was encouraged to leave the industry and not come back… Yet he’s now the Industry Insights and Analysis Manager at Dairy Australia.

In this episode, John shares how his interest in both social media and content has turned him into both the producer of Dairy Australia’s podcast as well as one of the most prolific Twitter users in the industry. We also discuss his ideas for how the dairy industry can attract and retain talent.

Connect:

• Rural Bank website
• Rural Bank on Facebook
• Rural Bank on Twitter
• Rural Bank on LinkedIn
• Rural Bank on YouTube

This show is produced in collaboration with Wavelength Creative. Visit wavelengthcreative.com for more information.