There's something to be said for making a high-value podcast, which is why many continue year after year. But making a high-concept show can also be rewarding. Do you have time to make both?
https://podcastpontifications.com/episode/making-high-concept-podcasts-on-a-high-value-budget
Broadly speaking and missing a whole lot of nuance to make a point, podcasts are either news/talk or high-concept. We know listeners like to listen to both kinds of podcasts. But we also know most podcasters only produce one or the other.
Is that because making a high-concept podcast is too difficult for most podcasters? I don't think soo. But I think it tends to be easier to make news/talk podcasts compared to high-concept shows.
Can you do both? Probably. Your challenge will be keeping your high-value news/talk podcast train running as you devote the time necessary to make a new high-concept show. I have two tips to help you figure that out:
1. Think Big, Smart Small - You're taking the elephant-as-a-meal approach. You've probably lots of research and some things to learn. Prepare yourself for a nights-and-weekends project. Yes,
2. Think Differently - A lot of what you know about production, releasing, and promoting will need to change. The expectations for high-concept podcasts are quite different than what you've learned with your news/talk podcast. Give yourself room to figure those out.
High-concept podcasting is not for everyone. But if you'd like to give it a shot, there's a lot you can borrow from your current high-value news/talk podcast. But plan on learning a few more tricks, so give yourself room to do that.
And if you try your hand at making a high-concept podcast, be sure to let me know about it. I'd love to listen.
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Links
Looking for a remote recording solution that handles both audio and video? You need https://evoterra.link/riverside (Riverside.fm)! - evoterra.link/riverside
https://www.edisonresearch.com/the-podcast-consumer-quarterly-tracking-report/ (Edison Research's Podcast Consumer Report) - edisonresearch.com/the-podcast-consumer-quarterly-tracking-report/
The https://en.wiktionary.org/wiki/eat_an_elephant_one_bite_at_a_time (proverbial elephant meal) - en.wiktionary.org/wiki/eat_an_elephant_one_bite_at_a_time
https://www.cnet.com/tech/computing/tcl-new-tv-glasses-actually-kind-of-stylish-ces-2022/ (1080p displays in a pair of Ray-Ban sunglasses) - cnet.com/tech/computing/tcl-new-tv-glasses-actually-kind-of-stylish-ces-2022/
Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! - AdvancingPodcasting.xyz
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https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released four times a week, providing ideas and questions every serious podcaster should be thinking about.
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