FULL SHOW NOTES: www.travelfreedompodcast.com/046
Summary:
Jason Will of Zipkick shares how their new travel app launch has got so much attention, without a massive media budget. How to build the relationships that will make your product launch with a bang, not a fizzle.
Topics:
- The new Zipkick intelligent booking app that is working with bloggers
- Using twitter to land big fish really works - tips to help you succeed at networking with twitter
- Networking doesn't start with business
- The elements of a product launch strategy and how they work together
- How to leverage people to be desperate to advertise your launch for free
- Why cold sales pitches are the least effective method for getting launch support
- The importance of brand alignment in getting raving supporters