This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Business:Marketing
Meredith's sale says big things about the future of media. Joe and Robert break down the what and why.
Axios says that the creator economy is failing. Why? Because the platforms aren't giving out enough? Because there are big winners and some losers?
The creator economy is a huge success. Change the perspective a bit and see.
Justin Blau has developed a new NFT marketplace for musicians. Could this be the future business model for content creators?
Rants and raves include a huge rave on the Sugar Factory and a continued rant on the lack of calling the practice content marketing.
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