Metigy Podcast - Marketing for SMEs
Business:Management
AI in Marketing: How to become a better marketer with Metigy
David Fairfull’s experience and establishment in the social media marketing industry grew alongside the boost of the creative and social media marketing industry since 2011.
So much has changed since then. Artificial Intelligence remains the largest difference between digital marketing that existed then, and the digital marketing that exists now. With copious amounts of information to absorb nowadays, AI is not merely a replacement, but a leverage for marketers to fulfil the easy parts of their marketing objectives so they can build on their creative strengths.
With Daren Lake, David explains the reliance and the large capacity of responsibility AI can hold for your business, and the small progresses he made along the way of creating the brand you see today.
For reference, while this interview by itself is very valuable, please go back to the episode from 2021 titled “How Metigy and Elon Musk are disrupting the future of their industries”. This will help you really understand how important technology is to solving digital and social media’s complex problems.
What you will learn:
Notable quotes:
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