Chat's What (S)he Said Episode 4: How to Use A Chatbot To Improve Student Communication: A Soup-to-Nuts Guide for Higher Ed Marketers
On this episode of Chat’s What She Said, Nicole and Zach unpack how best to build a chatbot for higher ed.
The duo shares stories about the best and worst experiences they’ve had with chatbots, frameworks for how to think through whether or not you need a chatbot, and ideas for how to build a memorable brand around your chatbot.
Chat’s What She Said is a special podcast series and collaboration between Enrollify and Mongoose. Each month, tune in for fresh ideas for communication strategies and tactics that attract, engage, and delight Gen Z.
You can subscribe to this series and access other podcasts, ecourses, videos and more at Enrollify.org. And if you want to learn more about Mongoose, head on over to mongooseresearch.com/enrollify and start a chat with their chatbot Otto about their texting and conversational software services...it’s a truly meta experience.
Learn more about this episode in our show notes.
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Connect With Our Co-Hosts:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
Seth Odell
https://www.linkedin.com/in/sethodell/
https://twitter.com/sethodell
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too! Some of our favorites include Generation AI and Confessions of a Higher Education Social Media Manager.
Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.
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Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register
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