The New Generation Entrepreneur Podcast
Business:Entrepreneurship
Niching Down Doesn't Work: Stop Targeting & Start Attracting
You've probably been told to niche down if you want to succeed in the online entrepreneur space. But I'm here to tell you it doesn’t work and that it actually creates distance from you and your purpose.
In this episode, I’m digging into the real way to niche down to create more clarity in your purpose and, therefore, more money. Tune in to learn what a niche is truly made of (spoiler alert: it’s not gender, age, and interest!), how to grab attention and create effective marketing your competitors cannot replicate, and what to focus on so you maintain alignment with your purpose, and more!
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