Bringing Gender Equality to Running with Adidas x Well Far

For far too long women’s needs have been disregarded when it comes to sportswear design. Our track record in sharing the same platform as men in sports, running and beyond, has similarly disappointing figures. Adidas recognises this and that’s why today they’ve given Amy and the Well Far crew the opportunity to invite on two amazing guests to help us talk through some of the social and technical considerations for women in running, and what the future holds. Our guests for this special bonus episode are Adidas athlete Georgina Hayfron and founder women’s run collective ‘Lazy Girl Running’, Laura Fountain. Together Amy, Laura and Georgina discuss the differences in men’s and women’s sport, the new tech and tools that help women train more efficiently, the disparity in races and the hidden knock on effects of this as well as highlighting the races and events that have addressed outdated gender inequality. We also get to hear first hand the latest Adidas design initiatives and how they are addressing women’s needs in running within their kit design.This episode is supported by adidas and their new Solar Glide 5 shoe, which is a stable all-rounder with superb energy return tailored for the female form.

To keep up with Amy and the guests today you can follow them on instagram at:

Amy - @wellness_ed

Georgina - @randomgirlrunning

Laura - @lazygirlrunning

To find out more about Adidas RunnersLDN: @adidasRunnersLDN

To find out more about Lazy Girl Running Club, check out their website: https://www.lazygirlrunning.com/running-groups

As always, please keep tagging #WELLFAR in all your running updates, and join the Well Far Strava

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