098: Out of the Mouth of Babes is the Truth about Nowadays
Disrupting the food industry, one nugget at a time, Nowadays is re-defining what cravings for junk foods are all about. Fried junk foods are often thought of as guilty pleasures, but healthier options don’t usually quite scratch that itch to indulge.
At Nowadays, co-founder and CEO, Max Elder, doesn’t think cravings should come with a side of guilt. Nor should food damage your body or the planet to be delicious.
Nowadays, a venture-backed food tech startup making Plant-Based meats, with only a few simple ingredients and an unparalleled nutritional profile, is fast becoming a favorite of those who want a healthier option to current food choices.
Nuggets Lead the Way
Nowadays’ flagship product, tasty Plant-Based nuggets, made with a handful of simple ingredients, is overwhelmingly approved by the harshest food critics, children.
Nuggets are the perfect category for Nowadays. According to Elder, nuggets is about an $8 billion category in the United States.
With health in mind, the Nowadays nuggets have seven simple ingredients. Hands down, it has the cleanest ingredient list and the best nutritional profile of any nugget on the market; Plant-Based or animal-based.
Unlike many Plant-Based foods, the ingredients the Nowadays nuggets are easy to recognize and pronounce; organic, non-GMO yellow peas grown by US farmers; yeast and mushroom extracts for a distinct meaty flavor; whole wheat for a wholesome and crunchy breading; maple fiber to replace eggs; and a bit of sunflower oil for both golden color and fried crunchiness.
To learn more, visit http://www.eatnowadays.com
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