John Bates On Making Your Communication As Mighty As Your Ideas

As business owners, effective communication is paramount in ensuring that our messages are received, translated and implemented. But many find their grand ideas stymied by an inability to better communicate them, leading to frustration and unnecessary challenge.

Joining Nick this week is John Bates, founder of Executive Speaking Success, and a man who has helped countless leaders and executives to dynamically improve their business results through his unique communication education and training, based in the fundamental evolutionary biology and neurophysiology of human communication, connection and interaction.

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KEY TAKEAWAYS

• When we are given opportunities to speak, we should prepare rigorously. We may not always be aware of what can lead from engagements. Treat every opportunity as special.
• Leadership is a function of great communication, and great leadership is a function of great communication. The reason why formats such as TED work so well is because they understand this, and give their people the chance to reach others through tried and tested means.
• Structure can have an enormous impact on the way we reach others. The "in media res" technique plants us squarely in the action, and provides a hook that draws people into the rest of the message.
• There are certain markers that we can provide, which allow another person to realise that a story is being told to them. This affects them on a chemical level and makes them more receptive.

BEST MOMENTS

'I call it the "Valley Of Awkwardness"'

'If I started at the beginning, it would have been a very different experience for people'

'That moment deserves preparation and practice'

'Our brains release the same chemical we release when we expect to get a reward'

VALUABLE RESOURCES

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Will Never Get To 8-Figures ... How To Fix It Fast! - https://www.scaleupmastermind.com/free-guide1

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ABOUT THE HOST  

Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert.

His background is growing and scaling Venture Capital and Private Equity backed businesses globally.

Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact.

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