Make Marketing Suck Less for Expertise-Driven Solo Businesses
Business:Marketing
Honestly, I've asked this question of myself a lot and I've become obsessed with figuring out the answer in my own business and for my clients.
I get to work with a ton of amazing people who are experts, with years of education, experience, and finely honed skills, and the work they do with their clients is incredible.
They are the type of people who are so damn easy to refer because their work is so good. They're the kind of people I want to make sure more people know about.
But why, if they are so good, so talented, so skilled, why aren't they known for their work?
Well, I believe I found the answer to why this happens and why you’re the overlooked expert.
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