This episode is about the IPL broadcast rights, which are about to set new records for the amount of money cricket has seen. And so I got on an expert to talk about them, K Shriniwas Rao. We talk TV, India's biggest brand, digital, Amazon, Disney, mobile phones, why non-sports companies want in and 400 billion minutes of watch time.
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Find KSR on Twitter: https://twitter.com/KShriniwasRao.
This podcast is edited, mixed and produced by Nick McCorriston, he's at https://www.nickamc.com and https://www.twitter.com/soundboy_audio.
Mukunda Bandreddi is in charge of our video side. Aurojyoti Senapati turns the files into video podcasts and Subhankar Bhattacharya makes our graphics.
The theme tune is by Red Crickets: https://freemusicarchive.org/music/Red_Crickets/Red_Crickets.
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