151: Sales = communication. Veronika Riederle, Demodesk

Selling is hard. To make the sales conversation better our guest today has built Demodesk, a revolutionary screen sharing and video conferencing platform. It acts like an AI-driven sales consultant that assists you by analysing data and giving suggestions to improve the conversation with the customer. You can compare this with the real-time assistance in cars today, says Veronika Riederle, the CEO of Demodesk.

Veronika founded Demodesk in 2017 with Alex Popp to revolutionise the sales process. They were accepted into Y Combinator and has since raised multiple rounds of funding.

In this episode Veronika shares

• The origin story and vision of Demodesk
• The experience at Y Combinator - from the pitch to the training they received
• The (positive) impact of Corona on the business, and how she sees the post-Corona world
• What works in sales right now and where is it going.

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