Jennie Patterson - PR is just making people care about what you have to say

Hippies communes to funeral directors to Jennifer Lopez and Dior, Jennie grew up in Dundee, was drawn to Glasgow and inevitably London building her eclectic PR career before returning to Dundee. Starting out in Pitkerro House, a sort of hippie commune on the outskirts of Dundee, this instilled the values of community and people working together on common goals from the very outset of her life. This has clearly had a big impact in the way that Jennie has progressed her career seeking a sense of belonging and community around her. She then moved down to Glasgow to work at Pied de Terre and enjoyed being part of the scene and then moved into a PR role but eventually the allure of London was just too great. Jennie's first job in the big smoke was literally dragging sacks of mail outs to the post office. It did become a little more exciting like saying no to all requests for Jennifer Lopez but talking about her time down in London Jennie said "I never felt like the glamorous one. I felt like Alan Partridge's assistant, Lynne." After 13 years Jennie felt the time was right to leave London and head home as excitement was starting to build with the beginnings of the V&A Dundee. She uses a really lovely analogy of not feeling creative herself but being the glue that helps hold things together. There are loads of these people in Dundee's creative community and they play a vital role of holding us all together and making things happen. https://twitter.com/jennie_patt https://www.instagram.com/jenniepatter/