TPM Episode 282: Gabe Schroder, Marketing Boss, Powder, Smith, Dakine

Gabe Schroder is the most passionate behind-the-scenes player I know in snow business. While he’s always been a talented marketer, he’s really made his money over the years through building relationships and spreading his stoke for the love of skiing to the masses. Between his jobs with Powder Magazine, Smith Optics, and Dakine, Gabe has made a career out of working with the best athletes in the world, but more importantly, chasing Powder with them.

Gabe Schroder Show Notes:

3:30:  Super G, first performance, riding on the ski train at 6, and going to Vail in HS

12:00:  Whitman College, living in Vail, people he met in town, and the US Extreme’s in 99

21:00:  Stanley:  Get 30% off site wide with the code drinkfast

Peter Glenn Ski and Sports:  Over 60 years of getting you out there

10 Barrel Brewery:  Buy their beers; they support action sports more than anyone

23:00:  Winning a Powder Mag essay contest, unpaid internship, and the Powder to the People RV Tour

31:00:  Native American dream stuff, Rossignol, Smith, and the athlete program

39:00:  Rollerblade: Ski season may be over, but that feeling lasts all year with inline skating

Elan Skis:  Over 75 years of innovation that makes you better

41:00:  Inundated with emails, signing athletes, POV pioneer, and Smith is moving

50:00:  Losing athletes, managing dog shows, back to the shop floor, and Dakine   

57:00:  Inappropriate Questions with Cody Townsend, Zach Crist, and Mike Powell