#311 - Andrew Stephens - Founder and Director of Sports Drink
Andrew Stephens joins Michael Rasile on For the Love of Sports to discuss his career in media and running a startup media company. Andrew first got started at the University of Georgia where he needed a way to cover the team he loved so much. He couldn't get in at the school newspaper, so he started covering the team on his own through a self-published blog.
This led to friends and friends of friends to start covering more teams in more places with their patented informational subjectivity, or passionate objectivity. After college, they needed a way to continue to pay the bills and give their communities something to enjoy.
Through this understanding (read: the necessity of money), Andrew and team decided to pivot to producing podcasts rather than written content because ad dollars we're much higher on that medium. Sports Drink is now helping local podcasts gain more reach, help build their brands, and give advertisers the opportunity to market to a growing number of listeners through their podcast network.
https://www.sportsdrink.org/
https://twitter.com/sprtsdrnk
https://www.instagram.com/sprtsdrnk/
andrew@sportsdrink.org
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