The WIRE: ‘Accelerator down, 100%’: How an agency quadrupled its settlements

For Suzanne Hibberd, director of Abode Property, the last year could be described as “surreal”. The southern Sydney agent returns to The WIRE 12 months after her first appearance to reveal how she lifted the total value of her property settlements from $114.2 million to $403 million in the space of only a year.

Suzanne discusses what her growth strategy looks like now in a shifting market and explains why her communication style has shifted, not only with vendors and buyers but also with the property developers, architects, and interior designers she works closely with in her work amalgamating development sites.

 

She explains some of the challenges that the market is facing at the moment and discusses how to grow a team through the ebbs and flows of the real estate cycle.

In this episode, you will hear:

 

• How to ensure tech isn’t getting in your way in this current market

 

• The mindset adjustment you need to make in embarking on a real estate career 

 

• Why mistakes are important learning tools

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If you have any questions about what you heard today, any topics of interest you have in mind, or if you’d like to lend a voice to the show, email editor@realestatebusiness.com.au for more insights.