Lifestyle Blogger Jessie Artigue: Surviving the "Crash" of an Industry

I've always wondered how "lifestyle" bloggers made their living. Don't brands just give away free stuff in exchange for reviews? 

 

Jessie Artigue of Style and Pepper says those days are long over, but that doesn't mean that you can't build fruitful relationships with brands who want to work with bloggers to get the word out about their products. In this episode Jessie explains her business model of underwritten content, why she's always on the lookout for ways to diversify her revenue streams, and why she felt a strong moral responsibility to stop teaching other bloggers about her money-making methodology.