Live Launch vs. Evergreen: Which One Is Better? — Ep. 154

You’ve heard about this idea of making money while you sleep and it sounds pretty magical. So now you’re thinking, why both with a whole big live launch when you can just make your paid offer always available for people to purchase any time they want…including while you’re sleeping? It’s a question I get asked a lot as my clients get ready to put out their first or next paid offer. With everything that goes into a successful launch, it can seem like it would just be wayyyy easier to skip it all and go evergreen. So how about we create a pros and cons list for both options so you can decide which one would be best for you? As someone who has had many evergreen courses, ebooks, and workshops AND also done A LOT of live launches, I’ve got a lot to say about it, so let’s dive in!

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