The Savvy Seller with Kristen Doyle
Education:How To
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If you have a website for your teacher seller business, then you likely have an about page. The big question is, are you using that page in the most effective way? See, lots of people make their about page all about them, but the reality is that your about page is not actually about you!
If this sounds backwards, I totally get it. It's an "about page", so why wouldn't it be about you? Well, because it's actually about the why and how that you're helping the person who is reading the about page.
Your about page is valuable real estate on your website because it's yet another place that people can go to find out if you know what you're talking and whether or not they can trust you. Don't worry, there's still a time and place to share some relatable personal information about yourself on this page as well!
In this episode, I'm giving you my 5-part framework that you can use as a template to build an effective about page. If you're a TPT seller and you don't have a website yet, you'll want this framework as well because this information also applies to the "my profile" tab in your TPT store!
After listening, go take a look at your about page, determine which pieces of the framework you have in place, and add the parts that you’re missing. This one step can make a big difference!
0:50 2 main mistakes that TPT sellers make when it comes to their about page
2:58 The true purpose of your about page
4:00 My 5 part framework for an effective about page
8:50 The one thing people forget to do at the end of their about page
Resources Mentioned:
For the transcript and show notes, head here: https://kristendoyle.co/episode3
Check out my Everything Page at https://kristendoyle.co/everything
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