211) #GameChangers: An Ambassador for the Brand - What’s Next for Digital Marketing?
Technology is changing so rapidly that it can be difficult to find time to pause and catch a breath. The fast-paced world of marketing and sales can be especially vulnerable to roadblocks and challenges that come with the evolution of digital.
As a former customer relationship manager, Jelaire Grillo has been at the frontline of marketing and sales for a decade. Now the Brand Ambassador for Prosperity Home Mortgage, Jelaire is spreading the word about the products and programs her company offers.
In this episode, Jelaire joins me to talk about the transformation she’s witnessed in marketing over the last few years and what excites her about the future.
Join us as we discuss:
- Advancements in marketing technology over the last few years (5:18)
- How collaboration with certain tech has changed the game (12:36)
- Automation and its role in marketing and sales (22:08)
Check out these resources we mentioned during the podcast:
- Jelaire Grillo
- Prosperity Home Mortgage
- Total Expert
You can find this interview and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here.
Listening on a desktop & can’t see the links? Just search for Banking on Digital Growth in your favorite podcast player.
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