Building a beautiful business ft. Kate Morris, Co-founder of Adore Beauty

Kate Morris is the co-founder and entrepreneur behind one of Australia's largest beauty brands, Adore Beauty Group Ltd (ASX: ABY), a $450 million online company created before most people used the internet.

Kate Morris joins Owen Rask on The Australian Investors Podcast to explain how she built a world-class online business, managed Adore's growth, funding and changed the game for many of Australia's beauty consumers.

Kate talks about the importance of delighting customers when they open a package, why culture matters, when to move aside and make way for new talent, how the beauty industry works and, perhaps most importantly, why she offers her customers Tim Tams.

Kate's new venture, Glow Capital

In addition to becoming one of Australia's pioneers of beauty and online, and remaining as Chief Innovation Officer at Adore, Kate Morris has co-founded a new venture called Glow Capital Partners, or Glow Cap for short.

Glow Capital is new private equity investment firm seeking to help founders scale-up their operations to reach their full potential. Kate and Owen talk about the pain points for founders, the founder ecosystem and more.

Watch the video version on the Rask Australia YouTube page.

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Full individual disclosures for each guest are available via the show notes page. Owen and The Rask Group Pty Ltd do NOT receive anything for mentioning Super funds, products, shares, bank accounts, etc.

DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser.

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Date recorded: 4 October 2021

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