Is the world's most scientific diet all it's cracked up to be?
Introducing ZOE: the latest healthy eating plan that is said to be more effective than all others, thanks to the barrage of scientific tests customers must do beforehand. This tailors this advice to their unique response to sugar, fat and gut-friendly foods, supposedly. Dr Emily Leeming, one of the many top nutrition scientists behind the app, explains to Medical Minefield why ZOE holds the key to successful dieting. But dietician Duane Mellor, head of nutrition at Aston University, has serious reservations, arguing that the focus on health data could lead to obsessive eating patterns – and even mental health problems.
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