Make Marketing Suck Less for Expertise-Driven Solo Businesses
Business:Marketing
Bonus Deep Dive: 3 Way to that Messaging Makes Your Marketing Pay Off
As we dive deep into your messaging this summer, I wanted to let you know about an absolutely free opportunity to get more support on creating your one-of-a-kind message that makes you the obvious choice for your client.
It’s the Three Word Rebellion Book Club.
In September, we’ll read the book and do the exercises together. You’ll get bonus book content that will help you unearth your Three Word Rebellion and we’ll have live book club meetings so that you can share your answers and ahas as you work on crafting your message.
Sound good? Sign up at drmichellemazur.com/club
Now back to our Summer Deep Dive.
Today, we’re talking about return on investment.
How much time, energy, and money have you invested in marketing?
Maybe it was courses, or hiring someone to write copy or some other service, heck, maybe you hired a marketing team and a publicist.
Now, be honest. How did it go? If you’re like most people, probably somewhere between meh and total waste of time, effort, and money.
There’s a reason why I say you have to nail your message and your offer before you invest in marketing.
And to show you, I’m going to give three client case studies that highlight three ways getting your message right makes your marketing work.
In this episode:
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