Using Humor in Your Marketing With Frank Kern (1 of 2)

When it comes to marketing, humor can be thought of as a double edged sword. Get it just right, and you'll have an increasingly captivated audience. Get it wrong, however, and all your best intentions may backfire.

In part one of this insightful two-part episode, marketing mogul Frank Kern joins Dan Kennedy to discuss the benefits and dangers of humor in marketing, as well as their own preferences for how and when to use it, be it on the page or on the stage. Don't forget to check out part two next week!

MagneticMarketing.com
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