Episode 215: Business Planning and Leslie's Hayward Equipment Promotion with Chad Christensen

Episode Summary: 

Today, we sit down once again with Chad Christensen the Group Vice President of Wholesale at Leslie’s. 

Listen in as Chad breaks down the three main pillars that Leslie aims to be for the pool trade professional: to help them save time, to save money, and to serve as a valuable resource. That convenience lies in the fact that Leslie’s now has over 915 retail stores, 50 pro stores, and over 17 commercial centers. As Chad proudly says, “We are where the pool routes are.” 

Chad speaks on Leslie’s advantage to all pool professionals and how the company has prepared itself as a valuable resource even in trying economic times. As the episode comes to a close, Chad speaks on Leslie’s recent collaboration with Hayward and how they aim to provide value to professionals in the industry. 

Topics Discussed: 

• 02:24 - What Leslie has to offer pool trade professionals 
• 07:55 - How to save money with Leslie’s 
• 14:48 - Leslie’s advantage for pool trade professionals 
• 19:53 - Leslie’s WSR team members 
• 23:10 - Planning your business with Leslie’s 
• 29:10 - Projecting for next season 
• 32:12 - Leslie’s Hayward Equipment Promotion 

Sponsors: 

• Skimmer 
• Leslie’s 
• Primate Pool Tools 

Connect with Guest: 

• Website 
• Instagram 
• Facebook 

Connect with Pool Chasers: 

• Website 
• Instagram 
• Facebook 
• Facebook Group 
• Twitter 
• YouTube 
• Patreon 

Key Quotes from Episode: 

• From a Leslie’s perspective, there are three areas where we try to focus on with the pool trade professional: 1) save time; 2) save money; 3) be a resource. 
• With the price changes that we’ve experienced in the last year and a half, if you’re not continuing to understand what that ROI is and how much product you’re using per visit, you’re missing an opportunity to maximize the profitability of your business.