BiggerPockets Real Estate Podcast
Business:Investing
664: Why Your “Pitch Deck” Won’t Work (and What to Do Instead) w/Pitch Anything’s Oren Klaff (Part 2)
The way you pitch anything is how you pitch everything. So how are you showing your professionalism in meetings, negotiations, or presentations? Are you rolling in nervously with a pitch deck that looks like it was made by two middle-schoolers, sporting an unfitting suit and some cheap-looking picture of Hawaii as your background? Is that what multimillionaires want to see on a deal presentation? Will investors even take you seriously?
There are a few keys to a perfect pitch, regardless of what you’re even pitching. Oren Klaff, author of Pitch Anything, has become a master at deal negotiations and capital raising. He’s seen what makes a prospective investor walk out of the room or end a video call early, and he’s here to make sure you’re not the person on the other end of that presentation. So what do you need to do to successfully sell or pitch anything?
In part two of this second episode with Oren, we walk through the different types of brain stages a presentation attendee is in, how to bypass the brain, and the wrong way to design a pitch. Oren has seen it enough to know that the how you’re presenting information probably isn’t the right way. He gives some rapid-fire tips on immediately boosting your credibility, upping the stakes, and how to get investors, attendees, or anyone else on your side from the first sentence.
In This Episode We Cover:
Pitching to “dead air” and how to successfully sell anyone on a deal in the video conference-first world
Bypassing the brain so investors and attendees hear what you have to say
The wrong way to structure a pitch and why most people fail at building rapport
Ending the pitch, escalating the tension, and raising the stakes for your attendees
The million-dollar move that helped Rob raise seven figures in only a few days
And So Much More!
Links from the Show
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Check Out Part One with Oren
How to Take Control of Everyday Negotiations With One Simple Technique
How to Pitch to Investors So They Bite
The 4-Second Pitch to Unlock Unlimited Funds
Book Mentioned in the Show:
Pitch Anything by Oren Klaff
Connect with Oren:
Oren's website
Click here to check the full show notes: https://www.biggerpockets.com/blog/real-estate-664
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