Is it possible to give away too much for free? This is how I decide what to charge for and what to share for free

There's a common misconception that business owners should give away their best content for free. Today I'm going to tell you why I disagree with this approach and how you can deliver value for free without giving everything away.

In this episode we chat about:
- Free content (or 'how to' content) doesn't mean problem-solving
- Why free content often contributes to the guilt and overwhelm of your audience
- The reality is, there's limited value in free...
- How free content in a business can equate to an expensive hobby
- Great free content is a stepping stone to solving the 'why'
- Free content triggers to paid services (the gap between knowing and doing)

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