Can any of us not relate to that idea of wanting more? I think our culture is almost built on this idea of more, we want more skill, we want more knowledge, we want more experience. We want more time. We want more to be more prepared. There's that more, again. Phil talked a bit last week about our desire for more security, more accomplishment, more earnings. We want more, it's almost built into the Western culture. And in this wanting of more, we're also confronted with all the noise around us. I remember a couple of years ago when I returned to town to face toilet paper shortages. I'd never thought of wanting more toilet paper, but I was in line and showing up at the beginning of stores being open. Back in my marketing days, we were always coming up with the latest promotion. Buy one, get one free. You know, buy one the second one is at half price. I find myself as a shopper still succumbing to that. There is only me and my dog in my household, and yet there I am. Buy one, get one free. I am right there in line. We want more. And my trip this past summer to see my family in Salt Lake City, we needed to make a stop at Walgreens. My granddaughter, who does have a bit of a sweet tooth, saw this giant box of Junior Mints. She wanted it.
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