This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Business:Marketing
The formerly known Kanye West (now Ye) buys Parler for (most likely) nothing. Will this lead to more celebs buying media properties?
Netflix launches a new ad-supported platform...but will they have enough takers to fill the sponsor slots?
And former Internet mayor Steve Case predicts nothing but good things and equality for business startups in the future. Later we will report that Steve Case was wrong again.
Rants and raves include a new publishing option and the marriage between the NFL and Amazon.
This week's links:
Ye Buys Parler
Netflix Goes Ad-Supported
Netflix Quarterly Earnings
Steve Case Predicts the Future
Walmart Builds Creator Network
Meta Is All Legs
NFL/Amazon Announce Black Friday Game
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