The Key to Selling Coaching: Done With You Services

Is Peleton your competition?

No. As a fitness trainer, you're selling coaching, not bikes and workouts. You're selling a tailored plan designed to help each individual find success—even if that plan is executed in a group setting, like in a CrossFit affiliate or functional fitness studio.

That concept—using "done-with-you services" to get clients impressive results—is actually the secret to making more money as a personal trainer or coach. The more you customize a program for a client, the more it's worth—to the client and to your business.

For example, some coaches now sell high-ticket services with tons of touch points and huge amounts of customization. The right clients are only too happy to pay a premium for these services.

If you want to learn more about how to create valuable services at your gym or studio, this episode is for you.

Links

Gym Owners United

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4:00 - Done-for-you, do-it-yourself and done-with-you services

8:21 - Done with you: getting results faster

13:00 - Done-with-you services and value

17:15 - High-ticket done-with-you services

17:45 - Done-with-you services for gym owners