http://youtu.be/kmm7HkbJMsU
FILM MARKETING FRIDAYS - FILM TROOPER PODCAST
In this session, I'm joined by guest filmmaker (all the way from Ahmedabad, India), Rihaan Patel. Rihaan wanted to know more about the marketing and sales concepts of the "Buyer's Circle". I illustrate how the "Buyer's Circle" is similar to the "Hero's Journey".
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