The Agile Brand™ with Greg Kihlström
Business:Marketing
#301: Composable Customer Data Platforms with Florian Delval, ActionIQ
2022-12-02
Today we’re going to talk about the future of CDPs, and how Composable Customer Data Platforms point a way to how brands can utilize their data in a flexible and sustainable manner. ActionIQ recently put out The Enterprise Guide to Composable CDPs, which helps shed some light on this topic. To help me discuss this in more depth, I’d like to welcome Florian Delval, Director, Technical Product Marketing Manager at ActionIQ.
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