Episode 09: Goodyear’s Blimp, Pixar’s Luxo Lamp and How Objects Become Company Icons

Ever wonder why a tire company is most known for a blimp? Or why an animation studio has a desk lamp as its trademark? We did. Turns out Goodyear and Pixar didn’t invent either of these things. Learn the origin stories of Goodyear’s blimps, Pixar’s loveable Luxo lamp, and how these adopted objects transcended their initial utility to become known around the world.

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Visit our full episode page for show notes, the visual examples we discuss, additional links and more!

https://www.twodesignerswalkintoabar.com/episodes/episode-09-adopted-icons

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