From Better Half to Boss Photography Podcast
Business:Marketing
Why Undercharging is Crippling Your Ability to Go Full Time (with Nicole Begley)
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Are you curious if it's possible to go full-time with a very niche genre as a photographer? In today's episode, my guest is sharing her story of how she went from a full-time nine to five job to a full-time career as a pet photographer.
If you're currently feeling stuck with undercharging and you're unsure if you're ever even going to figure this thing out so that you can go full time, you are going to love this story!
Episode Highlights:
02:55 – Meet Nicole!
06:57 – Leaving Nine to Five to Building a Business
21:09 – Transitioning from a Generalist to a Niched-Down Photographer
24:28 – Marketing Strategies for a Niched Photographer
26:29 – Tips on How to Do Charitable Marketing for Baby Photographers
31:48 – Tips on Niching Down as a Marketing Strategy
Connect with Nicole!
Instagram | Website | Podcast
Love to read while listening? Checkout the transcription of this episode here.
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