#162 Free vs Paid content: where to draw the line?

Are you giving too much away for free? Do you feel like you need to hold back when you’re on social media because if you say too much, you might end up cannibalizing your own offers?

On the one hand you know that you need to keep some things behind lock and key and that people should pay for it, on the other hand you’re being instructed to show up on social media all day every day. How are you supposed to reconcile both mandates? How do you talk as much as you want on social without giving too much away?

I found a great way that works for me! And I’ll share it with you on this episode!

And on this episode our focus will be on: 3 tests you free content must meet in order to pass the “don’t give too much away” test.

Episode links:

• Follow me on Instagram @inacoveney

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Credits:

• Music by Jared Lebel
• Photo by Mira Whiting Photography

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