SPS 188: Turning Your Book Into A Viral TED Talk & Speaking Career with Dr. Guy Winch
Have you ever thought about turning your book into a TED talk or a TEDx talk? Or booking your first TEDx talk to promote your book? This interview is a TED talk masterclass. I'm joined by Dr Guy Winch, the author of 3 books and a 3 time TED speaker with over 5 million views on just one of his talks.
In this interview we talk about:
-What Guy learned from 10 years of writing screenplays…and how he’s used it to write better non-fiction books
-Which came first? The book or the TED talk?
-How writing a book helps you give a better TED talk
-Coming up with the big idea for your TED talk (how Guy did it, what it is, and why it’s important)
-How Guy got his first “yes” for a TEDx talk (and what you can do for yours)
-Increasing the virality of your TED talk with this one specific technique
-How to get PR & publicity for your TED talk
-Why & how you should get on podcasts to promote your book & TED talk
...and so much more. This was a content rich episode. Check it out and let me know what you think!
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