How Lindsey Sparks Got 500,000 Audiobook Listeners On YouTube
Lindsey Sparks is a best-selling science fiction and fantasy author of dozens of novels. Today, we chat with her all about how she's utilized YouTube and serialized audio for discovering thousands of new readers, why and how she's shifting the core of her business to subscriptions, and so much more :).
Lindsey's links:
https://www.authorlindseysparks.com/
https://www.patreon.com/lindseysparks
Relevant Links:
Fool and Scholar Productions: https://foolandscholar.com/
EPISODE OUTLINE:
0:00 Introduction and Context
3:47 Lindsey Getting Her FB Account Hacked
5:42 How and Why Lindsey Spark Started Uploading Her Audiobooks to YouTube
9:52 How 500,000 Views on a Full-Length Audiobook Convert to Sales
13:10 How Lindsey Utilizes AI Art for her Subscription
23:19 How Lindsey Runs Her Subscription: Her Tiers, Pricing, and More
29:04 How Lindsey Runs 3 Podcasts that Find Her New Readers
31:38 The Market for Serialized Audio and Sponsorships for Authors
34:20 How Lindsey Produces Her Fiction Podcast
37:00 Creating a Podcast Where You Interview Fellow Authors For Readers
39:04 Migrating Your Reader Community From Facebook to Discord
45:42 In a Sea of Opportunity, Advice for What to Focus on in 2023
48:04 Transitioning To A Subscription-Centered Business
55:18 Conclusion and Outtro
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