Intensity in Your Why: How Barricaid is Channeling Their Impact for Growth
Could you find more success by focusing on 10% of your potential market?
Robert Spomer, VP of sales at Intrinsic Therapeutics, says yes by channeling impact through the right surgeons, even if that means limiting where your resources go. In this week’s episode, Robert shares why he’s so passionate about medical device sales, how to identify the right surgeons to work with, and the impact technology can have in the operating room.
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