01.03.23 Gift Cards: Use or Lose Them / More Proof Cash Is King: “Cash Stuffing”
Gift cards are universal but there’s a mistake about half us make with them. Major retailers make hundreds of millions of dollars on gift cards never redeemed. Clark has an assignment for you, including when best to start. Also - “cash stuffing” - a new term for a classic idea Clark has long recommended, can teach the real value of real money.
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