Business:Marketing
How Task and Content Planning Helps You Win the SEO Game
2023-01-11
Today we are talking content planning for 2023. Grab Crystal's free content planning and task template.
It's a marketing calendar template in excel (Google Sheets) that's yours free as a listener of the podcast.
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1. How this conversation started:
- Crystal recognized the need to make sales calls and set aside time for client work.
- She created an organized list of tasks for each day of the week.
- We both feel it's important to set profit and revenue goals based on our experience with self-employment.
2. Crystal uses quarterly audits to analyze the progress of businesses.
- A SWOT audit should be done every year (and updated quarterly).
- SEO Audit should be done quarterly.
- Etsy/Ecommerce and social media performance should be audited as well.
3. Productivity Tips: Batch create as much as possible.
- Tailwind for Pinterest, Schedulers for Social media.
- Get in "the zone" and avoiding distractions when working.
- Try time blocking, setting aside a specific period to pay bills, celebrating successes, and improving workflows two times per month.
- Track Your mileage with MileIQ.
4. Seek to understand your clients and make connections with clients and peers.
- Create monthly and daily tasks lists.
- Incorporate UX activities to improve your customer's experience.
5. Make time for your own development.
- Plan for conferences or courses you want to take.
- Put time off in your calendar.
Connect w/ B: YouTube,
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