He Manages Billions Of Dollars In Marketing | Neil Patel

Marketing is one of the biggest things that can make or break your business. Ryan Pineda sits down to talk with the “savant of marketing,” Neil Patel about how to apply it best to benefit your business.


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At 16, Neil Patel started his first business, an ad agency. While making a speech on how Google works ,he was approached to create ads by a company looking for a marketer, which evolved into working for 4 different companies, making 20,000 a month.  When he was removed from a contract for advising the company to reduce the amount they were spending on their marketing, it led to a realization about the efficiency of marketing. He determined that focusing on software would save money, and that software could automate work and make it more efficient. That agency brings in over 9 figures, with 40 percent of its growth generating in this past year. 

Marketing has changed a lot recently. Ad agencies are realizing that ads of celebrities with products don't create much return. First, it’s important to be aware of what is trending now.  Software can now determine that-in real time. That makes it easier to know what ads are going to be more popular and produce more ROIs. It’s important to b

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