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Bloomberg Business of Sports

News:Sports News

Pioneering a New Model for Pro Sports

2023-01-18

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Join hosts Michael Barr, Scarlet Fu and Damian Sassower, along with Bloomberg's Dawn Kissi, as they speak with Jon Patricof, Co-Founder and CEO of Athletes Unlimited. It's a growing network of professional women's sports leagues, pioneering a new model for pro sports. Patricof discusses how his company's unique model works and how it's elevating women in sports.

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