How To Reduce CPMs & Improve Signals Sent To Facebook + How To Let Creative Dictate Targeting w/Maurice Rahmey
Brad Redding, Founder & CEO @ Elevar (Connect on LinkedIn and Twitter) is joined by Maurice Rahmey, Co-Founder of Disruptive Digital and 5 Year Facebook Alum (Connect on LinkedIn) to talk advanced Facebook data collection tactics, creative optimization, and thinking beyond the click. Learn a unique perspective on how creative can dictate targeting and scaling by letting machines do their thing.
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We release new episodes every week that go deep into the world of tracking, analytics, and conversion optimization. Be sure to subscribe so you never miss an episode.
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Links from episode:
- Connect with Maurice on LinkedIn
- Native Shopify FB Integration Issues
- Disruptive Digital Agency
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And if you're new to Elevar, Elevar automates server-side conversion tracking for Shopify. Check us out!
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